ICL, a global leader in specialty minerals, announced today the North American debut of its innovative line of advanced foliar and fertigation solutions under the Nova brand of water-soluble fertilizers. The new offerings include the Nova FINISH™, Nova PULSE™, Nova ELEVATE™, and Nova FLOW™ products.
Jason Haegele, North American Agronomy Lead for ICL, expressed enthusiasm over the launch, stating that it bolsters the company’s commitment to extending its top-grade crop nutrition solutions portfolio. He also emphasized the products’ potential to address growers’ unique challenges.
Ithamar Prada, ICL’s VP of Marketing and Innovation in South America, shared the excitement, saying, “Today, we are thrilled to see ICL America do Sul’s water-soluble products join ICL Growing Solutions’ Nova line of fertilizers to expand the reach of innovative foliar and fertigation offerings in the US.”
The new product range aims to offer high-purity, water-soluble N-P-Ks, and micronutrients specifically tailored to meet the nutritional needs of crops. The formulations are designed to maximize solubility and are highly compatible with most herbicides and crop protectants, offering an advanced solution for efficient crop nutrition management.
Photo by Markus Winkler on Unsplash
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