Key Takeaways
- Agritech startup Kisankonnect has secured approximately $4.14 million (Rs 31 crore) in pre-series A funding.
- The investment round was led by Green Frontier Capital, with participation from Dhanuka Agritech Limited and others.
- The funds will be used for climate-smart agriculture initiatives, improving supply chain technology, and expanding farm stores.
- Kisankonnect serves over 1 lakh customers in Mumbai and Pune through direct sourcing from farmers.
- The company supports rural women’s employment through its ‘Village Staples’ and ‘Mom’s Kitchen’ products.
Kisankonnect Has Secured Approximately $4M (Rs 31 crore) in Pre-Series A Funding
Significant Funding for Expansion and Technology
Kisankonnect, an emerging fresh produce agritech startup, has raised approximately $4.14 million (Rs 31 crore) in a pre-series A funding round. The round was spearheaded by Green Frontier Capital (GFC), a climate tech-focused fund. This financial boost is a significant endorsement for Kisankonnect, reflecting the growing investor interest in sustainable agritech solutions.
Strategic Allocation of Funds
Located in Ahmednagar, Kisankonnect intends to allocate funds to advance climate-smart agricultural practices among its network of 5,000 farmers. Much of the investment will also be channeled into enhancing the startup’s supply chain technology. Additionally, Kisankonnect plans to expand its farm store network beyond the existing ones in Mumbai and Pune, further broadening its market reach.
Direct Sourcing and Digital Delivery Model
Established in 2020, Kisankonnect operates on a model directly connecting farmers with the market. By bypassing traditional supply chains, the company ensures fresher produce reaches over 1 lakh customers in Mumbai and Pune. Kisankonnect leverages physical and digital channels (phygitally) for delivery, including its own Direct-to-Consumer (D2C) App and farm stores, emphasizing efficiency and freshness in its service.
Supporting Rural Women and Sustainable Practices
Kisankonnect’s business model extends beyond just agriculture and focuses on community upliftment. The ‘Village Staples’ and ‘Mom’s Kitchen’ product lines are more than just a source of curated agri-produce and handmade snacks. They represent the company’s commitment to empowering rural women, providing them employment opportunities in a hygienic and professional environment.
Previous Investments and Endorsements
Before this funding round, Kisankonnect raised an undisclosed amount in May 2023, with notable backing from celebrity Shilpa Shetty. Such endorsements highlight Kisankonnect’s growing visibility and credibility in the agritech sector.
