Controlled Environment Agriculture Sustainable Agriculture

Produce Now’s “Better than Organic” Approach

Produce Now introduces "Better than Organic" crops grown in innovative, sustainable GrowPods, offering fresher, pesticide-free produce

Key Takeaways:

  1. Innovative Farming: Produce Now introduces “Better than Organic” crops grown in GrowPods, portable, automated, climate-controlled indoor farms made from repurposed shipping containers.
  2. Sustainability and Purity: The company prioritizes environmental stewardship, growing food without pesticides, harmful chemicals, or contaminants, ensuring high-quality, nutritious produce.
  3. Advanced Technology: By leveraging technology to create optimal growing conditions, the company achieves superior taste, texture, and nutrient content in their produce, offering a consistent supply year-round.
  4. Environmental Impact: The localized farming method reduces waste and carbon emissions, supports a sustainable food system, and offers consumers fresher produce.
  5. Community Engagement: Beyond farming, Produce Now is committed to community outreach, promoting environmental awareness and healthy eating through partnerships with local organizations.

Produce Now is introducing a new approach to sustainable agriculture with its launch of “Better than Organic” crops. These crops are cultivated within innovative GrowPods (Company Profile) 3 and aim to offer a fresher, more nutritious, and eco-friendly alternative to traditional farming practices. The goal is to transform the fresh produce landscape and set new standards in the industry.

A New Era of Freshness and Sustainability

Located in the Tulsa area, Produce Now is dedicated to supplying ultra-fresh lettuce, greens, strawberries, and mushrooms to local grocery stores, restaurants, and directly to consumers. The heart of this operation lies in the GrowPods—specially converted shipping containers that serve as portable, scalable, and automated indoor farms. This groundbreaking initiative represents a significant leap towards achieving eco-friendly, high-quality food production goals.

The GrowPod Advantage

GrowPods operates without harmful chemicals, animal runoff, or pathogens. This commitment to sustainability and food purity ensures that all Produce Now offerings are of unparalleled quality. “Our vision,” CEO Shannon Illingworth explains, “is to create a sustainable food system that prioritizes freshness, nutrition, and environmental stewardship.” The company’s innovative use of technology is revolutionizing how fresh produce is grown and distributed.

Surpassing Organic Standards

What differentiates the company is its commitment to delivering produce that meets and surpasses organic standards. The advanced technology within GrowPods ensures the ideal growing conditions for each crop, resulting in superior yields in taste, texture, and nutrient content. Automated systems monitor and adjust environmental factors, allowing the company to harvest premium-quality produce all year round, irrespective of external weather conditions.

Reducing Environmental Impact

The company’s techniques are designed to minimize the environmental footprint by reducing waste and carbon emissions commonly associated with traditional agriculture and transportation. This localized approach guarantees the freshest produce for customers while fostering a more sustainable food system.

Image provided by Produce Now

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